Technical SEO

Technical SEO

At Tactics Digital YYC in Calgary, we provide comprehensive Technical SEO services to optimize your website's technical aspects, enhancing its performance and visibility. Our expert team thoroughly analyzes your website's infrastructure, addressing site speed, mobile-friendliness, indexing, and crawlability issues. We ensure your website meets search engine guidelines through meticulous optimization and advanced techniques, resulting in improved search rankings, increased organic traffic, and a better user experience.

Optimize, Crawl, and Rank: Elevate Your Online Presence With Technical SEO Expertise



Website Speed Optimization

We work to improve your website's loading speed, ensuring that it loads quickly and efficiently on both desktop and mobile devices. Faster loading times not only enhance user experience but also please search engines, contributing to higher search rankings.

Mobile-Friendly Optimization

With the increasing use of mobile devices, it's essential to have a mobile-friendly website. We optimize your site for mobile responsiveness, ensuring it looks and functions flawlessly on smartphones and tablets, which can lead to higher search rankings in mobile search results.

SSL Certificate Implementation

Security is paramount in today's digital landscape. We assist in the implementation of SSL certificates, securing your website, and enhancing user trust. Search engines also prioritize secure websites, which can positively impact your SEO rankings.

Structured Data Markup

We incorporate structured data markup ( to provide search engines with structured information about your content. This markup enhances how search results are displayed, making them more informative and engaging for users.

XML Sitemap Creation

We create and maintain XML sitemaps to help search engines efficiently crawl and index your website's pages. This ensures that all your content is discoverable by search engines, contributing to improved search rankings.

Crawl Error Resolution

We identify and resolve crawl errors that may hinder search engine bots from properly indexing your website. By eliminating these issues, we help ensure that your site's content is accessible to search engines.

Duplicate Content Mitigation

Duplicate content can harm your SEO efforts. We implement strategies to identify and address duplicate content issues, ensuring that search engines understand which version of your content to rank.


We use canonical tags to indicate the preferred version of a webpage when multiple versions exist. This helps eliminate duplicate content issues and ensures that search engines rank the correct page.

.htaccess and Robots.txt Configuration

We configure your website's .htaccess and robots.txt files to provide search engine bots with clear instructions on how to crawl and index your site effectively.

SEO Audit and Technical Recommendations

We conduct a comprehensive technical SEO audit of your website, identifying issues and providing actionable recommendations. Our goal is to fine-tune the technical aspects of your site to improve search engine rankings.

Ongoing Technical SEO Monitoring

SEO is an ongoing process. We provide continuous monitoring and maintenance to ensure that your website's technical aspects remain optimized over time.

When Do We Need a Technical SEO?

01When Launching a New Website or Undergoing a Website Redesign

Implementing technical SEO from the start ensures your website is built with a solid foundation, resulting in better search engine visibility and user experience.

02When Experiencing Indexing or Crawling Issues

Technical SEO helps identify and resolve issues that hinder search engines from properly indexing and crawling your website, ensuring maximum visibility.

03To Improve Website Speed and Mobile-Friendliness

Technical SEO optimizes site speed, mobile responsiveness, and overall performance, improving user satisfaction, lower bounce rates, and higher search rankings.


The Tech Stack We Leverage For Technical SEO


Our Technical SEO Process

Our Technical SEO process follows a step-by-step roadmap to ensure a thorough and systematic optimization of your website. The stages involved in our Technical SEO process include:

Website Audit

We conduct a comprehensive audit of your website's technical elements, identifying areas that require optimization and improvement.


Technical Optimization

Based on the audit findings, we implement technical optimizations, including speed enhancements, mobile optimization, indexability improvements, and URL structure optimization.


Crawlability and Indexability

We ensure that search engines can easily crawl and index your web pages by optimizing sitemaps, robots.txt, and resolving any crawl errors.


Duplicate Content Resolution

We identify and resolve duplicate content issues through content audits, canonicalization, and implementing best practices to avoid content duplication.


Structured Data Implementation

We implement structured data markup to provide additional context to search engines and enhance your website's visibility in search results.


Monitoring and Reporting

We continuously monitor your website's technical performance, track key metrics, and provide regular reports to keep you informed about the progress and impact of our Technical SEO efforts.


Technical SEO Packages

At Tactics Digital YYC in Calgary, we understand that every business has unique technical SEO needs. We offer customizable service packages designed to cater to various requirements and budgets. Whether you need a one-time technical SEO audit, ongoing optimization for long-term results, or expert consultation, we have the perfect solution.

Starter Package

  • Ideal for businesses looking to kickstart their technical SEO efforts.
  • Includes essential components to lay a solid foundation:
  • User research and analysis
  • Information Architecture
  • Wireframing for up to 10 pages/screens
  • Visual design for up to 10 pages/screens
  • Basic usability testing
  • One revision round

Business Package

  • Offers an extensive range of services for comprehensive technical SEO:
  • Detailed user research and analysis
  • Information Architecture
  • Wireframing for up to 20 pages/screens
  • Visual design for up to 20 pages/screens
  • Comprehensive usability testing
  • Interaction design
  • Three revision rounds
  • Ensures thorough optimization to enhance:
  • Search rankings
  • User experience includes detailed user research and analysis
  • Information Architecture
  • Wireframing for up to 20 pages/screens
  • Visual design for up to 20 pages/screens
  • Comprehensive usability testing
  • Interaction design and three revision rounds
  • This package ensures thorough optimization to enhance search rankings and user experience.

Enterprise Package

  • Tailored for large-scale businesses and ambitious online ventures.
  • Encompasses a comprehensive suite of technical SEO services to maximize your website's potential:
  • Comprehensive user research and analysis
  • Information Architecture
  • Unlimited wireframing and visual design for any number of pages/screens
  • Comprehensive usability testing
  • Interaction design
  • Integration with developers
  • Unlimited revision rounds
  • Post-launch review and iteration
  • Provides a complete technical SEO solution for:
  • Optimal performance
  • Growth


  • Perfect if you require expert advice and recommendations for your existing technical SEO strategy.
  • Our team of experienced professionals will:
  • Provide a thorough UX/UI design consultation
  • Evaluate your current design
  • Offer valuable insights and recommendations to improve your technical SEO efforts.


Why Is Technical SEO Important for My Website?

Technical SEO ensures your website is technically optimized for search engines, improving its visibility, user experience, and search rankings.

How Long Does It Take To Implement Technical SEO Changes?

Can I Implement Technical SEO Changes Myself?

Will Technical SEO Guarantee Higher Search Rankings?

How Often Should I Conduct Technical SEO Audits?

What Is the Cost of Technical SEO Services?

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